WHAT IS MARKET RESEARCH?
   
From time to time, companies conduct consumer research projects such as: focus groups, surveys, interviews, mystery shopping, mock juries, music preference surveys, taste tests, mall interviewing, etc... to find out what people like/dislike about their existing/new products or services. Companies are strictly looking for your opinions regarding new advertising/marketing ideas, television commercials, print media in development, etc.
 
These studies are conducted in person, at a local research facility, in a hotel conference center, in your home or office, via e-mail, on the telephone, or in an on-line focus group.
 
You may be asked to give your opinions regarding the advertising or usability of a product or service. You may be asked to give feedback on the presentation or packaging of a product. You may be asked to try new products (i.e. testing out new cell phones, pagers, diapers, etc.)
 
You will NEVER be asked to purchase anything. YOUR TIME WILL ALWAYS BE REWARDED WITH CASH MONEY.
 
Donow Research will only contact you if you may qualify for a study or if you may know someone who would be interested. You will be asked a couple of qualifying questions, then told where, when, how long and how much money the study pays; then it is up to you to decide if you want to participate. Spots are limited and tend to fill up quickly, and some restrictions apply to the number of studies you may participate in during a given time.
 
The more people who register, the more studies we will have for everyone, so please consider passing our website to your family, friends, and co-workers nationwide!! Although most focus groups are conducted in major cities, we do some on-line studies and telephone interviews as well, so everyone can register and participate.
 
All of your information will be kept in the strictest confidence. To be eligible to participate in these interesting projects, please take a minute to click here to join our database.